REQUEST: To produce a social video about refugees living in Armenia, where the heroes will be the refugees themselves, presenting their story.
SOLUTION
“Everyone Can Make a Difference. Every Action Counts” is the motto of International Refugee Day 2020, which is the main message of the whole video. Each hero tells about the change he/she has brought. The technical solution for getting an emotional video is a separate voiceover and visual image of the heroes. Locations associated with different historical and cultural sights of Yerevan were chosen for each hero.
Concept: WELL PR Agency
Production: Petros Hovhannisyan, Nikolay Hayrapetyan